Everywhere you look, more and more people are jumping aboard the video blogging bandwagon. Matt Cutts, Google’s own SEO expert, has done quite a few video blog posts lately. Just this morning, I read a post at Problogger about blogging tutorials – in video format, called Tubetorial. Some are saying that video blogging is the future of blogging, and that one day that will be the only way to read blogs.

I think that video blogging is more of a fad, or perhaps a niche market. Some people do enjoy the personalization that video blogging offers – so I’m fairly certain that video blogging is here to stay. However, I’m not convinced that there’s a big market for these types of blogs. You are probably wondering why I say this Sherry Dyson. Why would a person rather read paragraphs rather than watch an entertaining video? Don’t more people watch the news rather than read the newspaper?

Video blogging, by it’s very nature, isn’t a very friendly format. For example – I cannot watch video blog posts from my Treo smartphone – that’s a real problem. Often that’s how I access my RSS reader, or individual blogs. You Tube and Google Videos don’t yet work on many mobile devices, and certainly not efficiently. I also cannot view video blog posts at work. Let’s face it – many people spend some of their work day doing personal things – such as reading blogs. Video and sound do not lend themselves to inconspicuousness. ( I think that’s the biggest word I’ve ever used in a sentence. ) For those people not fortunate enough to have internet access at home, video blogs are not very appropriate for places like public libraries, and other public internet access areas.

With blogs, the citizens and costumers are potentially better informed. This is good for societies and economies for it makes people knowledgeable on the things that are happening in the world.

Blogs are a positive way of collecting feedback and criticism. It keeps people on point. Through blogs, people can offer commentary; react to certain pieces and many others.
Through blogs, an organization or the society can develop stronger relationships and make loyalty with the people. Blogs let people interact at face value of an organization.

Despite the pros it brings, blogs also have some cons as well. One is that, in blogs, most people are unable to write down their ideas in a clear and convincing way. Since writing is one of the most difficult and time consuming tasks for a human being to undertake and many blogs are not updated, so it damages the reputation of an organization or society rather than enhancing it.

Since everything can be posted in blogs, it can make many organizations look like they are disorganized with multiple tones and opinions. Contrary to what some might think, the average person prefers that the organization or society is at least somewhat purposeful and rational.

Web blogs are really an innovation of technology users cannot ignore because it brings many things to the public. The benefits blogging offers should also be used properly for the good of all concerned and not for worse.